201 Great Ideas for Your Small Business -3/E.
978-0-470-
xix, 316p.: il.; 22,7cm+ index.
Inggris
Pengarang
Jane Applegate
Penerbit
John Wiley & Sons
Abstraksi
The first edition of 201 Great Ideas for Your Small Business was hailed by management guru and author Tom Peters as "Brilliantly researched. Brilliantly written. A gem of priceless value on almost every page. Read. Inhale. Absorb. Great Stuff!"
In this completely updated third edition of 201 Great Ideas for Your Small Business, renowned small-business expert and consultant Jane Applegate shares new, powerful, creative, simple, and proven approaches for building a better small business.
- Details how business owners can use online marketing and social networking more effectively
- Offers timely strategies for thriving in challenging economic times
- Includes scores of real-life success stories and all-new interviews with small-business owners, experts, and VIP's including Guy Kawasaki, Kay Koplovitz, and Michael Bloomberg
It may be small, but your business is a big deal to you, your customers, and employees. 201 Great Ideas provides lively, practical strategies to help you manage, grow, and promote your business.
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